CANNES
PIGS FLY AND ALL!
PACK

 

Back Face of Closed and Folded Cannes - Pigs Fly Mailer Pack


Front Face of Closed and Folded Cannes - Pigs Fly Mailer Pack


Outside Faces of Unfolded and Opened Cannes – Pigs Fly Mailer Pack


Inside Faces of Unfolded and Opened Cannes – Pigs Fly Mailer Pack
This Pack was designed as a mailer (i.e. an advertisement to be sent by mail) and produced by Telstra. It was issued in January 1997, to promote the Cannes International Advertising Festival,
and to also be distributed to potential Telstra customers to promote to them the opportunity of advertising on Telstra Phonecards. Telstra sent these Mailer Packs to their perceived
potential advertising customers advising them they could enter a competition by inserting the attached Telstra Cannes Phonecard into any Telstra payphone which would then cause
the phonecard to automatically dial the Telstra promotion hotline where the entrant would listen to the story of phonecards, after which they would provide their details,
which would be taken down and automatically entered into the draw to win a trip for two (2) to the Cannes International Advertising Festival to be held in
Cannes, France, between 22nd and 28th June 1997.

These Mailer Packs when closed were A4 size, but they were further folded three (3) times so that they would neatly fit into standard DL size (110mm x 220mm) envelopes,
which were designed to fit A4 sheets of paper folded three (3) times for postage. 

The quantity of these Packs produced is unknown, but it is suspected that each of the 12,000 Cannes Phonecards was originally mounted in a Pack,
which would mean that while some of these Packs contained a Prefix 1311 Cannes Phonecard, others would have contained a Prefix 1335 Cannes Phonecard.
 

The Cannes Pack was issued in January 1997.
Actual quantity produced is unknown.
For details on this card, refer CANNES.
 

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